Article Analysis I Essay Example | Topics and Well Written Essays - 500 words

Article Analysis I - Essay ExamplePakistan itself is a newly industrializing region (NIC) and therefore alongside India and China, a big emerging market (BEM). President Musharrafs is no nightlong in power in Pakistan, but the social and economic situation in the country is more(prenominal) or less the same with free market incentives and continued privatization. Thus, it offers investors a rare, dual strategic opportunity, as both a production and export platform and as a growing market itself. From a westerners business perspective looking to identify new opportunities for investment, the socio-cultural, political-legal, economic and the competitive purlieu are all important considerations.At the same time however, it is a country beset with numerous problems too. For example, social inequalities are a big problem, its social infrastructure is not fully developed there have always been tensions with India over Kashmir, and there are American trained militants in the border are as with Afghanistan. So, whilst Pakistans economic growth has tremendous potential, there are also risks and pitfalls peculiar to Pakistan. MNCs and other business tribe can avoid these pitfalls in many ways. The major points and issues are listed below. All of these fulfill the need for cultivation and awareness, which is the primary purpose of a robust multinational and global market research.Strategic advantages can be gained by being quick, or if possible first, as this helps to gain market share. Telenor for example, is a Norwegian conjunction that has quickly established itself as a major player in the telecom industry in Pakistan.A good understanding of culture is critical to understand the wide range of cultural identities in Pakistan when developing market segmentation strategies, pricing policies, and promotional strategies, and for targeted marketing. Central to this is knowing that the partitioning of India and Pakistan led to the last mentioned being created as an